When it comes to wide format printers, there is still a lot that is unclear or unknown. Most business owners are familiar with the term although they are not exactly sure what these devices can produce or why they might need one. To get the most out of these large format printers, it is important to understand the basics before you look to advanced options.

What is Wide Format?

Wide format printers are often called poster printers, plotters, or large format printers. They are often associated with printing blueprints, banners, and posters; however, generally speaking, any device that can print documents larger than 11 x 17 is considered wide format. Although an 11 x 17 paper would be on the small side of large format capabilities, which can go up to several feet in width.

Why Do I Need Wide Format?

Architects, drafters, and designers have long relied on these large format print devices to create construction documents and blueprints, but you don’t have to be an architect to get great use out of a WFP.

Manufacturing businesses, government agencies, marketing and advertising firms, and educational institutions also rely on wide format print devices to produce significant work. Large form print communicates messages in a way that traditional print can’t—signs, banners posters, vehicle wraps, and billboards all send a strong message in a much bigger presentation.

What Are My Wide Format Options?

Just like all of the various documents you can create on them, wide format printers come in an extensive range of choices. Not only are there several models on the market, as stated before, but WFPs can range in size from 17 inches to 60 inches wide. This vast range means that you can find the exact size you need to meet your specific print needs, regardless of businesses type and budget. The variety of options opens the door to creativity and various print mediums.

Contact us for a free print assessment to see if a wide format model is right for your business.

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